Because Lincoln University had completed a planning exercise in 2015 under Interim President Richard Green, this strategic planning process was designed to build on the information and insights gained from that planning exercise and other past efforts. Key concepts identified from previous surveys, internal documents, prior strategic plans and initial interviews with key staff members related to the University’s mission, vision and goals were used as a starting point for engaging the campus community in the planning process.
In order to test whether the key concepts identified from the preliminary data-gathering process resonated with the University’s stakeholders, a brief online survey was administered to faculty, staff, students, alumni and trustees.
Concurrent with the online survey, the Situation Analysis Task Force collected and reviewed existing internal and external data to identify strategic challenges and opportunities. In addition, student leaders, faculty, and staff were interviewed to develop a comprehensive understanding of Lincoln today and the perspective of stakeholders about its future.